[The Calculator]

The build or hire math.
The numbers behind your growth target.

Most first GTM hires fail the same way: no platform underneath, months without pipeline, money and time gone. Enter your growth target and deal profile, and the calculator turns them into the chain that has to produce them: deals, qualified meetings, monthly pace, and the cost of a first hire versus building the platform first. Assumptions are editable, and the math is yours to keep.
The floor we sign is computed from your diagnostic data, not from this page.
[Your Numbers]
[The Verdict]
[What The System Must Deliver]
The floor chain
Closed deals needed
Qualified meetings, 12 months
Meetings per month at pace
Expected capacity at your deal size
Day-90 floor, ramped
Around 50 qualified meetings per month is the expected average at a mid-market deal size, fully ramped. The ceiling floats with your deal size: smaller deals book easier and more often, bigger deals book fewer. All of it assumes real market fit, and only the diagnostic can show that.
Inbound the system must source
Qualified inbound leads
Website form submissions
Identified visiting companies worked
Buying-intent accounts engaged
Sourced by AEO visibility at month six
Accounts enriched and scored
Four sources feed one pipeline: form fills, identified ICP visitors, buying-intent feeds, and AEO visibility that compounds from month three. Every account is enriched and scored before anyone touches it.
Outbound against base capacity
Positive replies needed
Emails per month, base
LinkedIn touches per month, base
Prospecting Agent sequences, base
Channel bases are tuned to the expected capacity at your deal size: warmed domains, LinkedIn seats, standard agent quotas. Scaling past them means added accounts, and every added account adds cost.
What we sign
In the contract
Outreach volumes delivered as planned, every channel
Every identified ICP visitor enriched, scored, and worked
AEO inflow corridor forecast from search volume and competition data
Deliverability floor and domain health, monitored
Same-day routing of every lead into a sequence
Weekly reporting inside your HubSpot
What we assume, not sign: lead to meeting 25%, positive reply to meeting 60%, scored account to qualified lead 8%. Those depend on your offer and product. The diagnostic tests them against your data, and if the offer is weak, we say so before anyone signs anything.
[The Six-Month Ramp]
M1M2M3M4M5M6
Activation ramps first; AEO compounds from month three and keeps growing after handover. The day-90 floor covers months one to three.
[The Return]
The investment
Revenue Loop program, six months$55,000
Vendor software, $ per month, your name
First six months, total
Full year with the $7K subscription
The return at plan
New ARR at your target
Revenue to cost multiple, year one
ROI at 80% gross margin
Payback, months
Cost per qualified meeting
Cost per closed deal
[Build Or Hire]
Most first GTM hires fail the same way: they arrive, there is no platform, two months pass without pipeline, and they leave. Money spent, time spent. Platform first, then the hire.
A first GTM hire
The standard story
Cost, year one$135,000 to $160,000
Ramp to pipeline3 to 6 months
Tools and dataOn top, your budget
What you getOne person
If it endsKnowledge leaves with them
The Revenue Loop
Platform first
Cost, year one
Ramp to pipelineDay-90 floor, in the contract
Tools and dataIn your name, zero markup
What you getA team on every channel
If it endsThe platform stays yours
Everything above runs on market-average benchmarks from recent industry studies and internal averages from Selleris programs.
Your diagnostic replaces this numbers with your own data.
Get your free diagnostic
[The Diagnostic]

Bring your growth target. Leave with the math.

Get the free diagnostic
Ten days. No charge.

You tell us the number your plan depends on; we turn it into the chain that has to produce it: target growth, new ARR needed, qualified pipeline required, and the exact floor we would put in a contract.

If we're not a fit, we say so straight, and the math is still yours to keep.