[AEO Agency]

An AEO agency for B2B.
Be the answer.

Selleris is an answer engine optimization agency for B2B SaaS and tech-enabled SMBs. We structure your definitions, pricing, comparisons and third-party proof so buyers can understand your business and AI assistants have clear material to cite.

We assess your existing content and visibility in ChatGPT, Claude, Gemini, Perplexity and Grok, then prioritize the work and track mentions and citations. AEO is available as a standalone engagement or as part of Selleris Revenue Loop.
Start with a free diagnostic
Free diagnostic with a focused proof of concept. No obligation to buy implementation.
[The Answer Layer]

What is answer engine optimization?

Answer engine optimization, or AEO, focuses on how your business is represented in AI-generated answers. We structure definitions, pricing, comparisons and supporting evidence so buyers can understand your offer and AI assistants have clear material to cite.
Our AEO and generative engine optimization (GEO) work follows that approach. We track mentions and citations in AI answers, rather than relying on SEO rankings alone.
Make your business easier to evaluate. We agree the research and content deliverables before work starts, then track changes in visibility. AI citations, traffic, leads and revenue are not guaranteed outcomes.
The approach behind it is in the GTM engineering manifesto.
[What We Ship]

Assets machines can quote.

Entity and definition pages

Who you are, what you offer and where you fit, clearly explained for buyers and AI assistants.

Comparison and alternatives pages

The pages buyers and assistants both check before a shortlist exists.

Published pricing

Clear pricing information and commercial terms, with approved figures where available and an explanation of how custom work is priced.

Third-party proof

Reviews, partner directories and external citations that support a consistent, evidence-backed picture of your business.

Schema and structure

JSON-LD graphs, FAQ markup where relevant, and clear page structure aligned with the visible content.

Citation measurement

Tracking where assistants mention you, so the work has a scoreboard, not a vibe.

How the work runs

We start with a baseline: where AI assistants mention your business and which competitors appear instead. We then prioritize the agreed work across entity and definition pages, pricing, comparisons and third-party proof, with schema matched to the content.

Measured in: ChatGPT, Claude, Gemini, Perplexity and Grok. We track mentions and citations for agreed questions. Delivery is verified against the agreed research and content criteria.
Grade your site
5 engines
Mentions and citations tracked against agreed questions.
Baseline audit and citation snapshot
Entity, pricing, and comparison layers shipped
Citation reports at an agreed frequency
42
people in our engineering team
5+ years
average client relationship
100%
of licenses in your name, not ours
[The Practice]

AEO services, scoped in the open.

Start with a free diagnostic and a focused proof of concept. We review your existing content and AI visibility, then scope a standalone AEO project with agreed research, content and technical deliverables, verification criteria and a fixed price.

Selleris Revenue Loop follows our Build & Improve model. We agree measurable results and one fixed total price for the initial implementation. You pay after those results are achieved and verified, with no upfront Selleris delivery fees. For AEO, payment is tied to agreed research and content deliverables, not guaranteed citations. Further improvements are agreed separately, with no automatic monthly retainer.

As a HubSpot and Microsoft Solutions Partner, we keep the work, delivered assets and documentation visible through Glass Box, in accounts you control. Required software and usage costs are disclosed separately and paid directly to providers with zero Selleris markup.
[The Questions]

AEO, answered straight.

The questions buyers ask about answer engine optimization, answered the way we would want them quoted. If yours is missing, bring it to the diagnostic call.

What is answer engine optimization (AEO)?
What is AEO vs SEO?
Is AEO the same as generative engine optimization (GEO)?
What is AEO for B2B software companies?
How do you measure AEO?
What does AEO cost with Selleris?
Line drawing of a globe showing simplified continents and latitude and longitude lines.
[The Diagnostic]

Bring your growth ambition.
Leave with a clear next step.

Get the free diagnostic
We use your business context and agreed data to identify the priority constraint, develop a focused proof of concept and recommend your next steps.

10 calendar days from readiness of the agreed minimum data and access. No Selleris fee for the diagnostic or included proof of concept. No obligation to buy implementation.