Your inherited system
You just took over sales. Nobody trusts the system you inherited.
The CRM, the pipeline and the forecast came with the job. The reps do not keep them up to date, the data sits in more than one place, and every pipeline review starts with arguing about the numbers.
Show Sergey the system you inherited. Leave with a plan and one fixed price.
[Sergey Danishevskiy]
- CEO
- Selleris: 400+ CRM projects since 2017
- Founder
- Selleris Connect, a B2B SaaS
- Editor-in-chief
- Upcharted, on B2B SaaS from the first sale to $1M ARR
Every diagnostic starts with a call with me.
[Datarails] 30x growth since he joined, five years ago
“it was very hard for me at the beginning of sales that I had to convince them, like update the CRM, add this, add that.”
Aviv Canaani
CRO and CMO, Datarails
Source: The GTMnow Podcast, 2026
In short
If it is too early, Sergey will tell you on the call.
What you get
- We rebuild the system in your HubSpot from your deals and data
- It is yours from day one
What it costs
- A starter project can start at around $2,000 to $3,000
- Each result is paid after it is verified
Too early if
- The company is still finding out who buys
What breaks
A new sales leader often inherits a system nobody trusts, and has to reset it. Until then, the team works around the CRM instead of in it, and nobody can see which deals will close.
From our research
[Vanta]
<$20M to $100M+ ARR
when she joined, 2021 → 2025
20 people on her team on day one
“It was 100% inbound, not using CRM in a meaningful way, no forecast cadence”
Stevie Case
Chief revenue officer, Vanta
Source: The GTMnow Podcast, 2025
[HITRUST]
$50M revenue
when he took over, 2026
150 people
“and the data was in like three different places.”
Sean Foster
Chief revenue officer, HITRUST
Source: Rev-n-u Unplugged, 2026
[Legora]
$3.5M to $200M ARR
when he joined → 2026
“when I started we had very low, you know, very low adoption of like our CRM.”
Patrick Forquer
Chief revenue officer, Legora
Source: The GTMnow Podcast, 2026
We read 375 accounts from founders and CEOs of B2B software companies and 1,091 records on how companies build or buy their sales system, in public interviews and posts. Every quote links to its source.
What we build first
From your deals, your pipeline and how your team actually sells today:
- stages with clear exit criteria that the whole team uses;
- the data in one place in HubSpot, so updating it is part of the work, not extra work;
- the pipeline, with reports on conversion by stage, the forecast and lost reasons;
- a handover to your team; all of it is yours from day one.
What stays yours: who you sell to, your message and your price. We build the system; your team runs it, and you do not need us to sell.
Where to start and what it costs
A starter project can start at around $2,000 to $3,000 for one useful result, and the Build grows from there. You pay for each result after we verify it together, with no upfront fee. After the Build, Improve is your choice: a fixed monthly fee agreed with you. Full prices and payment terms are on the pricing page.
This is you if
-
You took over sales in about the last six months.
[InMobi] $300M annual revenue when she joined
“When I first joined, there were two people tinkering in Salesforce. No system administration experience whatsoever, full tinkering.”
Lauren Hughes
First revenue operations leader, InMobi
Source: RevOps Lab, 2025
-
You still cannot tell where things are in the CRM, or which numbers to believe.
[PlanetScale] 75 people at the company
“I inherited a new instance of Salesforce and needed to understand like where things were and what was going on.”
Eric Portugal Welsh
Head of revenue operations, PlanetScale
Source: RevOps Lab, 2026
Show Sergey the system you inherited. Leave with a plan and one fixed price.
No fee for the diagnostic, and no obligation to buy.