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HubSpot migration

Pipedrive to HubSpot migration. Checked before you pay.

A Pipedrive to HubSpot migration moves your people, organizations, deals, activities, notes and products into HubSpot, rebuilds your pipelines, automations and reports there, and plans for what does not move on its own, such as logged emails. Selleris, a HubSpot Solutions Partner, fixes the price before work starts, from $2,000, and you pay when the migrated data passes the checks on this page.

Facts checked against HubSpot and Pipedrive documentation on November 11, 2026.

Sergey Danishevskiy

[Sergey Danishevskiy]

Architect
Designed Selleris Revenue Loop, the system we build in HubSpot
CEO
Selleris: 400+ CRM projects since 2017

I wrote this page. Every migration starts with a call with me.

In short.

If moving is not the right call for you, Sergey will say so on the call.

What you get

  • Your people, organizations, deals, activities, notes and products in HubSpot, with their links, owners and dates
  • Pipelines and automations rebuilt for how you sell now, not copied as they were
  • A plan for what does not move on its own, such as logged emails and stage history

What it costs

  • From $2,000, one fixed price agreed before we start
  • Paid when the migrated data passes our checks

Not a fit if

  • Pipedrive works for you and the news is your only reason to move
  • You only need a copy of your data and will rebuild the rest yourself, where HubSpot's own Smart Transfer may be enough

The short answer

Is Pipedrive shutting down?

No. Pipedrive is restructuring, not closing.

Pipedrive is not shutting down. Its CEO proposed the largest structural change in the company's history, and Pipedrive says it will keep investing in its core CRM. No end date, price change or plan change has been announced.

For a Pipedrive customer there is no deadline. A move to HubSpot is worth it when HubSpot fits how you sell better, not because of the news.

Export a full copy of your data now.

Pipedrive's export covers leads, deals, organizations, people, products, activities, projects, notes and files. Only global admins can export by data type, an export holds only the data visible to the person who runs it, Google Drive files are left out, and export files are available for 28 days.

How Pipedrive exports data

What happened

  1. October 29, 2026

    Pipedrive's CEO Paulo Cunha proposes the largest structural change in the company's history, affecting the majority of roles.

    Pipedrive newsroom
  2. 267 of Pipedrive's 380 jobs in Estonia, about 70%, are to go. No final decision is made until consultation with staff ends.

    ERR News
  3. Pipedrive says it will keep investing in its core CRM and is building an AI sales system.

    Pipedrive newsroom

When does moving from Pipedrive to HubSpot make sense?

On the free diagnostic, Sergey tells you which case you are in, before any price.

  • Move

    Move to HubSpot

    When it fits
    • Your team has outgrown a pipeline tool
    • Marketing, sales and customer success need one system
    • You want Selleris Revenue Loop, built in HubSpot
    What Selleris does

    Maps, moves, rebuilds and checks, from $2,000.

  • Connect

    Keep Pipedrive, connect HubSpot

    When it fits
    • Your sellers are happy in Pipedrive
    • Marketing needs HubSpot first
    What Selleris does

    Connects Pipedrive to HubSpot and builds the sales system there, proven on part of your pipeline first.

  • Stay

    Stay on Pipedrive

    When it fits
    • Pipedrive does the job, and the news is your only reason
    • A small team needs a simple pipeline
    • The budget covers only HubSpot's entry plans
    What Selleris does

    Tells you so on the call.

The features Pipedrive teams expect sometimes need a higher HubSpot plan; HubSpot's Leads object, for example, needs Sales Hub Professional or Enterprise.

What moves from Pipedrive to HubSpot?

HubSpot's own migration tool, Smart Transfer, maps the core Pipedrive objects one to one. The rest is mapped by hand or rebuilt.

People
Contacts Deduplicated on email address before the move
Organizations
Companies Matched on the company domain; relationships become labeled associations
Deals
Deals Pipelines and stages mapped; won time, lost time and expected close date fill HubSpot's close date
Leads (Leads Inbox)
Contacts with a lifecycle stage, or leads HubSpot's Leads object needs Sales Hub Professional or Enterprise
Call, meeting, task and email activities
Calls, meetings, tasks and email activities Custom activity types become one of these; with Smart Transfer, activities need Data Hub
Notes
Notes Kept on the same records
Products on deals
Deal line items Transferred after the first sync Once
Deal participants
Contacts associated with the deal Once
Custom fields
Custom properties Field types matched by hand; Smart Transfer needs Data Hub to carry the mappings
Files and attachments
Attachments on the same records Files stored in Google Drive need a separate step Once
Users
Users Each user mapped, or their records given a new owner

HubSpot's Smart Transfer mapping for Pipedrive

What is rebuilt, not moved?

Some Pipedrive features have no place on Smart Transfer's list. Each one is rebuilt with HubSpot's own tools, or retired if nobody uses it.

Automations
Workflows
Insights reports and dashboards
Reports and dashboards
Web forms and LeadBooster
Forms and chat
Campaigns
Marketing email
Smart Docs
Quotes and documents
Visibility groups
Teams and permissions

The mapping you sign off lists every one of them, so nothing disappears by surprise.

What happens to your Pipedrive email history?

Your Pipedrive email history does not move on its own. Smart Transfer syncs email activities, not the logged emails that Pipedrive's email sync stored with your deals and contacts. We agree one of three ways before work starts.

  1. Leave the mail where it is

    The messages stay in each person's mailbox, and the mailbox is connected to HubSpot from the day of the move.

  2. Bring the threads that matter

    A script reads them from Pipedrive's API and writes them to the right HubSpot records as emails.

  3. Keep them as notes

    The text of each message is attached to its record as a note. Cheaper and searchable, but no longer an email.

In Pipedrive, synced emails are not activities, so a migration that moves activities leaves them behind. Pipedrive on synced emails

Reports

What happens to deal stage history and reports?

It starts on the day you move, unless you plan for it.

HubSpot records the date a deal enters each stage by itself, from the day the deal exists in HubSpot, and those dates cannot be edited. Time in stage and stage conversion reports in HubSpot therefore start on the day you move.

Selleris copies Pipedrive's stage dates into properties of their own, so last year's conversion rates can still be reported in HubSpot next to the new ones. Pipedrive's Insights reports are rebuilt from the questions your team actually asks of them.

Smart Transfer, the Data Sync app or a partner?

HubSpot has two tools for Pipedrive, and they do different jobs.

  1. Built by HubSpot

    Smart Transfer

    HubSpot's migration tool. It moves data one way, from Pipedrive into HubSpot, and keeps syncing in the background after the first run, so you switch on a day you choose.

    • Only Super Admins can use it
    • Activities and custom field mappings need Data Hub
    HubSpot knowledge base
  2. Built by HubSpot

    Pipedrive Data Sync app

    Keeps Pipedrive and HubSpot in sync, one way or both ways, for teams that keep Pipedrive.

    • Syncing activities needs Data Hub Starter or higher
    HubSpot marketplace
  3. Selleris

    A HubSpot partner

    For data that needs cleaning first, pipelines to redesign rather than copy, logged emails or files to carry over, or integrations on Pipedrive's API to move.

    • Pipedrive's deprecated API v1 endpoints are out of support since August 1, 2026
    Pipedrive changelog

Which one fits?

Smart Transfer is enough for a small portal with clean data, standard fields and no email history to keep. A partner earns its fee when any of the rest applies.

Which HubSpot plan do you need for a Pipedrive migration?

Move people, organizations, deals, notes and products
Smart Transfer, run by a Super Admin
Move activities, or carry custom field mappings, with Smart Transfer
A Data Hub subscription
Keep Pipedrive and HubSpot in sync, with activities
The Data Sync app and Data Hub Starter or higher
Use HubSpot's Leads object for Pipedrive leads
Sales Hub Professional or Enterprise
Import activities from CSV files
HubSpot's import, with an activity date column Without it, each activity is dated on the day of the import

Licences are bought in your name, at HubSpot's price, with no markup from Selleris. HubSpot on import files

How long does a Pipedrive to HubSpot migration take?

Moving the data takes days. The migration takes longer, because of the decisions around it. Logged email history, many custom fields and integrations add time.

2 to 4 weeks from the diagnostic to the day a team of up to 20 users with standard Pipedrive data works in HubSpot
  1. Free diagnostic

    Your data, your reasons, and whether to move at all.

  2. Mapping

    Every object and field, what moves, what is rebuilt and what stays behind. You sign it off.

  3. Backup and a test batch

    A full Pipedrive export first, then a sample of your trickiest records moved and checked.

  4. Full move and rebuild

    The data moves; pipelines, automations and reports are rebuilt; integrations are reconnected.

  5. Checks and handover

    The checks below, training for your team, and Pipedrive kept read-only until you close it.

Your fixed-price proposal sets the dates.

Acceptance

How we check it is done.

A migration is finished when these checks pass, not when the import ends. They are part of the result you pay for.

  • Every object, counted on both sides.

    Contacts, companies, deals, activities and notes in HubSpot match the count in the old CRM, or each difference has a reason you signed off.

  • Links between records intact.

    On a sample from every pipeline, each deal is linked to the same contacts and company as before, with the same notes and activities.

  • Every record has an owner.

    Records belong to the same people as before. Records of people who have left go to an owner you name.

  • Dates and amounts kept.

    Create dates, close dates and deal amounts match the old CRM, and the open pipeline adds up to the same total.

  • Automations rebuilt and tested.

    Each workflow that replaces an old automation runs on test records before your team relies on it.

  • A way back.

    A full export of the old CRM is kept before the first record moves, and the old CRM stays read-only until you close it.

What it costs.

Pipedrive to HubSpot migration

From $2,000

Your core Pipedrive data moved to HubSpot, pipelines rebuilt and every check on this page passed. The final price is fixed after the free diagnostic.

One fixed price agreed after the free diagnostic

Get your free diagnostic

How you pay

Only for a verified result

The price is fixed before we start. You pay when the checks above pass. No upfront fee.

Yours from day one HubSpot, data and documentation in your name

See pricing

What moves the price

  • How many records you move, and how many years of activity history
  • Custom fields, products and add-ons such as Projects or Smart Docs
  • Logged email history and files
  • Automations, reports and integrations to rebuild

Official partners

Frequently asked questions.

The questions Pipedrive teams ask before they move. If yours is missing, bring it to the call.

Is Pipedrive shutting down?

No. On October 29, 2026, Pipedrive’s CEO proposed the largest restructuring in the company’s history, with most roles affected, and said Pipedrive will keep investing in its core CRM. No end date, price change or plan change has been announced. There is no deadline to leave Pipedrive. Export a full copy of your data anyway, and move to HubSpot only if it fits how you sell better.

How long does a Pipedrive to HubSpot migration take?

For a team of up to 20 users with standard Pipedrive data, plan on two to four weeks from the free diagnostic to the day the team works in HubSpot. Moving the data itself takes days; mapping, the test batch, rebuilding pipelines and automations, and the checks take the rest. Logged email history, many custom fields and integrations add time. Your fixed-price proposal sets the dates.

How much does a Pipedrive to HubSpot migration cost?

A Pipedrive to HubSpot migration with Selleris starts at $2,000. The final price is fixed after the free diagnostic and depends on how many records and years of history you move, custom fields and add-ons, logged emails and files, and the automations and integrations to rebuild. You pay when the migrated data passes our checks. HubSpot licences are separate, bought in your name at HubSpot’s price.

Will we lose our activity and email history?

Not if it is planned. Calls, meetings, tasks, notes and email activities move to HubSpot with their records; moving activities with HubSpot Smart Transfer needs a Data Hub subscription. Logged emails from Pipedrive’s email sync do not move on their own: they stay in your mailboxes, come across by script, or are kept as notes. Deal stage dates are copied into their own properties, so past conversion rates can still be reported.

Can we keep using Pipedrive during the migration?

Yes. Your team works in Pipedrive until the day you switch. HubSpot Smart Transfer keeps syncing new and changed records from Pipedrive in the background after the first run, so the switch happens on a day you choose. After it, Pipedrive stays read-only until the checks pass and you decide to close it.

Do our Pipedrive automations move to HubSpot?

No. Pipedrive automations, Insights reports, web forms, LeadBooster and Campaigns have no direct transfer to HubSpot. They are rebuilt with HubSpot workflows, reports, forms, chat and marketing email, or retired if nobody uses them. A rebuild is also the moment to fix what never worked: each new workflow is tested on test records before your team relies on it.

Is HubSpot Smart Transfer enough, or do we need a partner?

HubSpot Smart Transfer is enough for a small portal with clean data, standard fields and no email history to keep. A HubSpot partner earns its fee when the data needs cleaning first, when pipelines and automations should be redesigned rather than copied, when logged emails or files must come across, or when integrations built on Pipedrive’s API have to move.

Can we keep Pipedrive and connect it to HubSpot instead?

Yes. If Pipedrive works for your sellers, it can stay. The Pipedrive Data Sync app, built by HubSpot, keeps both CRMs in sync, and syncing activities needs Data Hub Starter or higher. Selleris can build your sales system in HubSpot, connect Pipedrive to it and prove the approach on part of your pipeline first. You decide later whether a full move is worth it.

Other CRMs we move to HubSpot.

  • Salesforce

    The most common switch to HubSpot. Whether to move or connect, what moves, what is rebuilt and what history survives.

    From $5,000

  • Zoho CRM

    Smart Transfer moves the core; emails, custom modules and Blueprints need a plan. What moves and what stays in Zoho.

    From $2,000

  • Bitrix24

    Essentials plans lose the REST API on November 30, 2026. Export first; what moves to HubSpot and what can stay.

    From $2,000

  • SuiteCRM

    SuiteCRM 7.14 left support in March 2026. Upgrade to 8 or move; what comes across from your SuiteCRM database.

    From $2,000

  • SharpSpring

    Now Constant Contact Lead Gen & CRM. Contacts and deals move; emails, pages, workflows and scoring are rebuilt.

    From $2,000

Moving from Pipedrive? Leave the call with a plan and one fixed price.

Get your free diagnostic

No fee for the diagnostic, and no obligation to buy.